Dear Polo Friend:

I would like to take this opportunity to acquaint you with the sport of polo and our publication.

Polo is the fastest growing club sport in America. The season is now twelve months long, and every season hundreds of new players and dozens of new clubs come into the game, along with some serious fans. And the reason the sport of polo attracts so many players and fans is because it can be enjoyed at so many levels-from the casual club player to the dedicated tournament player who travels the world, to the weekend spectator.

Every month the people associated with the sport look to POLO magazine's Players' Edition to stay informed. Celebrating its 27th year, POLO magazine continues to be the chronicle of polo society and the undisputed voice of the sport, closely affiliated with the United States Polo Association for over a decade.

With popular features on the wide world of polo-the charm and tradition, the breathtaking action and fascinating personalities, POLO magazine's Players' Edition presents an opportunity to reach a large, affluent and diversified community-loyal readers and fans with the time and money to pursue a fascinating sport-nationally and internationally.

Take a moment to review the enclosed information and browse through the issue of Polo magazine's Players' Edition. We look forward to the opportunity to work with you in planning a successful advertising campaign.

Sincerely,

Judy L. Doyle
Advertising Sales Manager